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CONSCIOUS
Mayumi Ehara
Born in Hyogo Prefecture.
Established design office CONSCIOUS in 2000.

2017 GOOD DESIGN AWARD
JCD DESIGN AWARD BEST 100
SDA Japan Sign Design Award

In addition to apparel brands "Mystic", "kastane", and "DEICY", doing cafe brands design such as "Kagurazaka Saryo" tea house and "Cafe Fusion21" in 21st Century Museum of Contemporary Art, Kanazawa.
Besides interior design, designing a wide range of products from logos and packages to menus.

My job is to support the development of brand though the design, taking care of each brand’s philoshophy.
20 years, 15 years, and 10 years, these are the number of years I have been walking with the brand that I’m working for.